Recently I made a reservation for two at a premium steakhouse in
Scottsdale, Arizona to celebrate my birthday. Using OpenTable to
book the dinner reservation, I was prompted to note whether this
was a special occasion.
Food & Beverage Magazine
Casino Life Issue 164 V20
You’re running a Las Vegas resort that’s due to open soon. How do you stand out in a crowded marketplace? Ideally, you find an agency that thinks outside the box. In the case of Virgin Las Vegas, you pick up the phone and call MONOGRAM. It’s a newish marketing agency that paradoxically has a wealth of experience in Sin City. MONOGRAM Managing Director of Business Strategy Amy Colbourn
unravels that paradox for our own Peter White in a recent conversation.