Author: Jennie Hall

The New Currency of Value: Experience Design

In a world where luxury travelers have seen it all, experience design is the new currency…

Marketing Luxury to the Next Generation

You’ve likely heard of “The Great Wealth Transfer.” Experts estimate that between $70 and $90 trillion…

marketing Marketing luxury Younger Generations

Marketing Places, Destinations, and Experiences Requires a Different Skillset

We often refer to it as “marketing the invisible.” Marketing non-tangibles like places, destination…

Brand Management marketing marketing destinations

Brand Management In Times of Crisis

As brand managers, marketers, and business leaders, we don’t always know what to do in times of crisis…

Brand Management Crisis marketing

MONOGRAM Elevates Luxury Hospitality

Since its launch in January, MONOGRAM has established itself as the premier marketing agency for luxury hospitality and entertainment, marking a transformative year of achievements. With a laser-sharp focus…

We Attended INSPIRE to Get Inspired

Earlier this month we attended the INSPIRE Conference hosted by the International Luxury Hospitality Association at Fontainebleau in Las Vegas…

Hospitality Marketing Inspiration Trends

Niche Menus: Less Is More When it Comes to Luxury

If you were to ask people who enjoy the finer things in life about the hallmarks of a luxury hotel, you would likely get responses that include quality, consistency, and service…

How can the hospitality industry leverage AI?

The million-dollar question is: how will the hospitality industry continue to evolve and grow with the application of emerging technologies? To help answer….